Here at Focus Displays we are happy to share five of the coolest apps we use on the show floor. Take a look and let us know what you use! bCards Pro Enables you to quickly and easily send your contact information via email or to other devices. In conjunction with presets you can choose …
Who Loves You… Booth Babe?
From go-go girls gyrating in a cage to Playboy Bunnies handing out product information, booth babes are making a popular comeback on the tradeshow floor. Although they never really went away completely, demand is growing in certain industries for this type of attraction. In Japan, for example, it’s taken for granted that the automobile and …
Tradeshows Work!
Focus Displays is proud to join an industry-wide movement to promote the value of tradeshows and their effectiveness. As your buyers are challenged to increase sales with fewer marketing dollars, tradeshows and events are being cut from their marketing programs. Collectively, we can help influence and educate our clients that tradeshows and events still represent …
The A-Z of Exhibiting Overseas – Part 1
Exhibiting overseas is one of the fastest and most cost-effective ways to identify the best foreign markets for your products/services. International tradeshows and fairs offer opportunities for multilateral contacts and business deals. They allow you to test your products’ export suitability; explore the strength and scope of your competition; and gain exposure to potential suppliers, …
